Dr. Hila Oren- City maker & Rachel Pasher Eijkenaar,Adv.- Innovating municipal public areas
- rpeiplaw
- Feb 16, 2022
- 2 min read

Dr. Oren is a city maker, and a true believer that well-planned ergonomic metropolitans, accommodating all residents, can change the world. A globally sought out speaker and lecturer, Dr.Oren advocates for developing safe, friendly, versatile Pocket Public Spaces in Tel Aviv and worldwide.
I sat down with Dr. Oren to speak about why we must envision our streets as an extension of our schools, offices, and living rooms, creating well-planned, high-end, designed public spaces. Dr. Oren believes that all communal spaces in any city need to embody the urban values of pluralism, equality, freedom, and quality living for all. “Well planned public spaces, that cater to all, can act as an equalizer – when we are in the park, on the beach, on the playground, we all have the same access, we are all the same. Regardless of gender, religion or economic status”. For Dr. Oren, every public space in the city must reflect the multitude of communities living in the city, bettering and advancing their lives, acting as a wellness center.
Dr. Oren is the CEO of the Tel Aviv Foundation, the Founder and former CEO of Tel Aviv Global. She holds a BA and an MBA from The Tel Aviv University, certificate from the Leadership program at the Harvard Kennedy School and a PhD from the Department of Geography at The Haifa University, where she wrote her thesis about the global branding of Tel Aviv.
Dr. Oren speaks at conferences worldwide and is a visiting professor at Columbia University, NYU and The Tel Aviv University. Her courses and lectures focus on innovations and forward-thinking solutions for the Ergonomic City and global cities branding and marketing.
Hila agreed to join the advisory board of the ISCI- Global Forum 4 City .
Comments